Webeo

BACKGROUND

Webeo is a B2B website personalisation software-as-a-service solution. The software enhances their clients’ online experience by combining data from the largest global IP database with intuitive and dynamic website personalisation software.

Webeo wanted to refresh the design and functionality of their website, to ensure a smooth back-end access for all users. They approached Hewitt Matthews to assist with the website build following the new brand refresh.

CLIENT’S CHALLENGE

The key objective for this project was to create a new website that could be easily maintained and managed autonomously by the client without input from developers or the agency.

Not only did the brand need a refresh, some of the site functionalities were beginning to have a negative impact upon the user experience, so needed to be tackled.

SOLUTION

Webeo created a similar, but more engaging design that was then passed to us for the website build, keeping in mind that one of Webeo’s main objectives was to create a website that allowed back-end users to make changes with ease.

THE CHALLENGE

We were faced with little-to-no challenges during the project due to detailed pre-planning, however, there were a few post-launch tweaks required by the client. The website required multiple eye-grabbing videos which originally had an impact on load speeds. We worked swiftly to mitigate their effect and used techniques such as Lazy Loading and hosted media offsite which improved the user experience and allowed pages to load faster.

RESULTS

Total ease of management for the client was key for the success of this project and we definitely achieved that. We worked closely with Webeo to ensure timelines were met and the brief was fulfilled to a high standard.